How do I best go about making sure that the distributors I sponsor stay around and don’t drop out? This is a very good, very tough question that people have struggled with forever. You can take some positive steps as a leader to keep your new recruits from bailing right away.
As a leader in your company, your main goal is to retain your current distributors so you don’t always have to be signing up new ones. The longer they stick around, the bigger your check is. But just how can you do that? Here are six ideas that might help you to succeed in this area.
1. Make sure you’re part of a good company. It’s crucial that you are involved with a company that you believe in, and that has great products. That way, your new distributor will at least want to keep using the products even if they haven’t started making money yet.
2. When you sign them up, make sure they buy your companies most expensive option. That way they’ll be more likely to stick around because they have that financial investment. My company has a package that costs $1200, containing all of the products they offer plus many additional sales tools and event passes. My new recruit can try everything that applies to her, and retail the products she doesn’t need.
3. Show them how to monetize. If you can help them earn some money right away, it will help them to sustain longer. There are various ways to do this, but the one I like is affiliate marketing. This is the process of promoting other people’s products and earning a commission on anything that is sold by that person to someone you send to their website.
4. Have a relationship with them. If you want your new distributor to stick around for awhile, they need to know that you’re aware of what they’re doing. Having personal contact with them will develop a sense of loyalty, and foster accountability. On the internet, you can sign up lots of people, but you’ll lose them just as fast if you don’t get to know them. If you’re not comfortable with talking to people, network marketing might not be for you.
5. Give them a plan. Train them. Let them know what to expect. Don’t oversell, don’t tell them they’ll be making $1000/month in 6 months, or that they can retire in 2 years. It’s probably not going to happen, and if you tell them that in order to get them into your business, you’ll be damaging them, which is not cool.
6. Don’t assume that because you like to do recruit one way that your new distributor will do the same. Every one is different, and if you can help them to discover what works for them you’ll be much better off in the long run. Just because you like to work online doesn’t mean they necessarily will – maybe they’ll be great at making cold calls or in their warm market. Keep an open mind!
These are a few tips on how to keep new recruits in your business. Remember, every month they stay involved is another month of income for you and another month closer to success for them. It might make the difference between success and failure for you and your team!
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