Here is the fastest growing method of marketing on the internet which differs from conventional marketing. In fact this method of marketing if done right will have customers coming to you. It is called Social Marketing! (Sometime referred to as Social Networking or Social Media). The best thing is it only takes about an hour a day…it doesn’t cost any money…and all you have to do is be yourself. The top 3 Social Marketing websites are MySpace, Facebook and Twitter. An important thing to note about this type of marketing is DON’T Pitch your products or service!!!
Social Marketing is meant for you to meet people that share common interests. Let’s say you find someone who loves to read motivation books. In fact, they provide a comment saying….I am reading “Think and Grow Rich” have you read it. Well if you have read it…a perfect comment would be…yes, I like chapter 4 the best where it talks about… Now that person may come back and say I liked that chapter also, or maybe they will say I am not there yet. Instinctively when people reply to something you wrote they will always go and check out your bio. You want spend a lot of time on your bio so you tell people what you are about…this will in turn tell people who you would like to work with. Your links in your bio could either go to another Social Media site or to a blog that can provide an endless stream of valuable content. On this site you should have a way of capturing peoples names and e-mail addresses. If you do not catch their names and plug them into an auto responder….you are just wasting traffic.
Once you join, you sell the Twitter System to other people at any price ranging between $47 and $77. There are strict rules which stipulate that prices should not fall below $27. This is meant to maintain a level playing ground for all participants so that some are not pushed to the edge. It shows how organized The Twitter System is. In addition to the money you make through reselling, there is the privilege of reprint rights, which you can also sell at whichever price you deem fit as long as it is above $27.
Next you want to reply to at least 10 people’s comments. I would encourage you look on people that have 1000 followers or more. Not all 10 people will reply back to you, but the ones that do will be showing their followers the remark they made to you. With Twitter the response may be fragmented. Meaning they don’t know the context of the response. So they will click on your name and go to your page to see what your comment was. The next question in their mind is….who is this person? So they will now look at your bio. Again, you are not looking to sell someone anything. You are sorting through people that have a common interest and ultimately see you as an expert that can help them.
People are always tuned into WIII FM (What is in it For Me). Make sure your bio is giving and also the website you send them to is also giving. The more you give away the more you get to keep (Joe Schroeder). Have fun socializing and meeting new friends. In order to make this type of marketing effective you will need to control the amount of time you spend on Social Sites. If you are spending 3 hours a day on these sites and you are still not getting any leads or business. Please re-evaluate what you doing. Get more information so you do not make mistakes. In the example above it is not the number of followers that you get, it is the quality. In the end….a Salesperson sells a Product…a Consultant sells Advice. You can be that consultant by being a friend and helping others.
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