Aug 03

Keyword density and position are important parts of optimizing your written articles for search engines. You need to know just where to place the keywords in the written article so that when the search engine spiders skim your site they see the keywords.

How Do Search Engines Know What My Keyword Or Phrase Is?

A keyword is a word that is going to be placed in your written article various times, not just once as that would make every word a keyword. When a spider determines that you have a word located several times in an written article, it will determine that your page may be helpful to people that search for such a keyword.

Over Optimizing Your Written Articles

You in addition need to know the difference between optimizing and keyword stuffing, which is when you employ the keyword too many times in an article. Keyword stuffing tells the spiders that you are endeavoring to trick them into giving a more advanced ranking and then what they will do is punish your site and web page for doing that. The rankings of your other web pages can be impacted by stuffing and you can finish up with a web site that is blacklisted on many search engines.

What is Keyword Density?

Keyword density is calculated on the number of occasions that you position the keyword in your content. The number of times that a keyword is placed in an article is normally determined by a percentage. One way to look at this is that if you have a 500 word written article and your aim is for a 5 percent density then you are going to require the keyword in the article exactly 25 times.

Many guidebooks have been produced that will offer you their theory on what the ideal keyword density is. Still, in the end you will have to determine which density is more lucrative for your articles. Webmasters like to control their own density so that they can reach the results they need. As long as you don’t over optimize and you are establishing sufficient profit from your rankings, then you can choose whatever keyword density you like.

Knowing The Right Keyword Density of Your Articles Will Increase Sales

Really you want to build an hourglass pattern in your article, regardless of the density you selected, and ensure that you have more keywords in the introduction and in the conclusion. Selecting the right density for your articles is essential to establish money, so that your written article climbs the ranking ladder.

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