There are more than millions of the websites on the internet. There may be many reasons of publishing website for every individual or organization. But majority of the people want that maximum number of people around the globe must see their website. Here comes the need of websites optmization for the search engines like google and Yahoo etc, also known as search engine optimization(SEO). Some of people might ask that what is seo?
SEO is simple making your website more search engines friendly. Actually most of the websites on the internet are found and searched by the people using the search engines. This is why everybody wants to see his/her website on the top for the specifi market search etc. SEO is term used to do all the things that should be done to achieve this goal.
Broadly speaking we can divide the SEO in 2 major categories a) Onsite Optimization b)Offsite Optimization.
Onsite optimization includes original, unique and useful content on the website, intelligent and correct use of keywords in Title and other meta tags. You should use your keyword in the ALT tags of images(if used). But you should spam your website with your target keywords.
Offsite optimization is every thing done NOT on your website to help gain the search engine rankings. The most important factory in this category is to create the backlinks to your website from other websites. These back links will tell search engines that other sites are linking to you means your website is useful. This will boost your google ranking.
I think this short article is enough for the introduction of SEO
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